Tuesday, September 13, 2016

AMEX

Hi! My name is Samantha and I am currently a Senior at Providence College studying Public Relations and International Business. I have a strong interest in entering the Corporate world and having one client rather than various small ones so that I can truly apply my skills and focus my attention to one subject.
In my Corporate Public Relations course, we are being taught to understand the ins and the outs of the business culture and expectations that come with entering the corporate world. I have decided to focus my attention on American Express, an American multinational financial service corporation headquartered in Manhattan's Three World Financial Center in New York City. AMEX was founded by William Fargo, Henry Wells, and John Warren Butterfield. Currently, the CEO is Kenneth I. Chenault and the CFO is Jeffery C. Campbell.

By volume, they are the largest card issuer in the world and process millions of transactions daily as the premium network for high-spending cardmembers. They pride themselves off helping small business owners succeed by delivering purchasing power, flexibility and financial control while also providing commercial payment tools and expertise to help companies control their spending and save billions of dollars, collectively.

American Express holds its identity in their 8 Blue Box Values, which they use to reflect who they are and what they stand for as a company. These values include:
1. Customer Commitment
2. Integrity
3. Teamwork
4. Respect for People
5. Good Citizenship
6. A Will to Win
7. Personal Accountability
8. Quality





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